Hello, and thank you for being here. Njuru.com was not built in a boardroom. It was built from a feeling, the quiet courage it takes to begin. To us, the name Njuru means more than a word. It carries the spirit of starting where you are, with what you have, among the people who know you best.
This is for the creator whose hobby quietly became a livelihood, and for the neighbor who chose to buy from them instead of a faceless giant. It is for the side job that grew into a full time calling, the one that now helps put food on someone else’s table too. Every order here is two stories meeting: someone who needed something, and someone brave enough to offer it.
We wanted one trusted place where people could support local, grow their finances, and truly establish themselves. No website to wrestle with, no gatekeepers, no permission needed to begin. Just your work, your community, and room to grow.
The biggest promotion I ever got was becoming my own boss. Let me be honest with you: I could never have done it alone. It was the people in my local community who urged me on, who believed before there was any proof. I share that very same belief with you today.
Start something. It might be small. It might feel uncertain. Just start.
And about trust: we ask everyone to verify who they are, not to make things harder, but to make them safe. In a place where real people meet and interact, that one small step brings real peace, the confidence to message, to buy, to sell, and to show up as your true self.
So here is our promise to you: to keep Njuru.com safe, welcoming, fast, and a joy to use, on every device and every day. Thank you for trusting us with your beginning. We cannot wait to see what you build.
With gratitude and belief in you,
The founder